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#ColorfulTogether: Our webshop is online!

The photo shows many different merchandise products offered in the Special Olympics Shop.

This summer will be colorful and inclusive. And we want to celebrate this together with you: By showing our colors and wearing the World Games #Berlin2023 logo with pride. The first Special Olympics webshop is online!

Athletes and friends of the Special Olympics movement show themselves self-confident, colorful and inclusive. A few days before the start of the National Games Berlin 2022 (June 19-24), the fan articles get their own platform: the Special Olympics Shop is finally online and the shopping can begin!

GO TO THE SPECIAL OLYMPICS SHOP

 

T-shirts, bags, mugs and much more - classic merchandise and selected designer products, made in Berlin manufactories. All this and more is available in the webshop.

The image is a mixture of two photos and colorful graphic logo elements. The photos show our model Julie presenting various merchandise items while smiling happily.

As always, the credo "by athletes for athletes" is important to us: people with disabilities and Special Olympics athletes have been involved in the production, color scheme, design, and digital accessibility.

In this way, the webshop carries the vision of the Special Olympics movement to the outside world: to make society more inclusive, bit by bit.

More information and background on our shop can be found here.

"From the very beginning, it was important for us to involve the athletes in the entire development process of the webshop. From functionality to product selection, we worked together intensively," says Andrea Bury, lead responsible for merchandise and e-commerce in the Organizing Committee (LOC) of the Special Olympics World Games Berlin 2023.

So what are you waiting for? On your mark, get set ... and have fun shopping!

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